Cork & Column Bookkeeping's 30-Day Calendar
Each piece is a fully planned content brief.
Full Production Packs are showcased on featured samples.
Posting times shown in Pacific Time (PT) — adjust to your audience's timezone in your scheduler.
Week 1
Your numbers are already talking — here's how to hear them
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
Why your POS revenue number and your bookkeeping number will almost never match on the first try — and what the gap is actually telling you
Text-on-screen explainer clips using a single metric or formula
The one-folder-per-vendor method for invoices — works on paper, works on your phone, and takes about four minutes to set up during a slow Tuesday afternoon
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
Prime cost is two numbers divided by one number — if someone is making it more complicated than that, this carousel shows you what the formula actually is and where your target range sits
Week 2
What staying silent about the books is actually costing you
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
One unreconciled vendor account and eight months of double-billing that nobody caught — what that looks like when it finally surfaces
Text-on-screen explainer clips using a single metric or formula
What a backlog of unreconciled books actually does to your chances when you walk into a bank and ask for a loan
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
What to send your bookkeeper every single month and how long it should actually take you to pull it together before a service shift
Week 3
The restaurant-specific stuff nobody else covers
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
Comped meals and staff meals sitting in your POS as zero-dollar tickets — what that means for your sales tax obligations and why generic bookkeepers miss it
Text-on-screen explainer clips using a single metric or formula
Tip pooling and payroll: the specific data your bookkeeper needs to track that your payroll company's software is not set up to catch on its own
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
Cash flow versus profit: a carousel built around a Saturday night close that shows why you can be profitable on paper and still not be able to pay your produce invoice on Monday
Week 4
You don't have to figure this out alone — here's what help looks like
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
How to know if you have outgrown doing your own books between services — three specific signs that show up before you realize it has already become a problem
Text-on-screen explainer clips using a single metric or formula
What a monthly bookkeeping retainer with Cork and Column actually includes — and the specific difference between what we do every month and what your tax preparer does once a year
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
Catch-up projects for operators coming in with a backlog: what to expect, how long cleanup actually takes, and why there is no judgment in starting from where you are right now
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
Why your POS revenue number and your bookkeeping number will almost never match on the first try — and what the gap is actually telling you
Text-on-screen explainer clips using a single metric or formula
The one-folder-per-vendor method for invoices — works on paper, works on your phone, and takes about four minutes to set up during a slow Tuesday afternoon
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
Prime cost is two numbers divided by one number — if someone is making it more complicated than that, this carousel shows you what the formula actually is and where your target range sits
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
One unreconciled vendor account and eight months of double-billing that nobody caught — what that looks like when it finally surfaces
Text-on-screen explainer clips using a single metric or formula
What a backlog of unreconciled books actually does to your chances when you walk into a bank and ask for a loan
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
What to send your bookkeeper every single month and how long it should actually take you to pull it together before a service shift
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
Comped meals and staff meals sitting in your POS as zero-dollar tickets — what that means for your sales tax obligations and why generic bookkeepers miss it
Text-on-screen explainer clips using a single metric or formula
Tip pooling and payroll: the specific data your bookkeeper needs to track that your payroll company's software is not set up to catch on its own
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
Cash flow versus profit: a carousel built around a Saturday night close that shows why you can be profitable on paper and still not be able to pay your produce invoice on Monday
Talking-head problem-diagnosis videos under 60 seconds, filmed on phone
How to know if you have outgrown doing your own books between services — three specific signs that show up before you realize it has already become a problem
Text-on-screen explainer clips using a single metric or formula
What a monthly bookkeeping retainer with Cork and Column actually includes — and the specific difference between what we do every month and what your tax preparer does once a year
Single-image Canva carousels posted to Instagram with a real operator scenario as the hook slide
Catch-up projects for operators coming in with a backlog: what to expect, how long cleanup actually takes, and why there is no judgment in starting from where you are right now